Services
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For Startup Live Entertainment Companies
Company Roadmap Development: Guidance on when to hire staff, identifying key roles, forming partnerships, and fostering purposeful, organic growth.
Industry Education: Insights into how revenue streams work, identifying influential venues and promoters, and navigating the ticketing industry landscape.
Strategic Introductions: Connections to prospects, industry leaders, agents, partnerships, and relevant organizations.
Go-to-Market Strategy: Development of marketing strategies and materials tailored to the ticketing industry.
Product Roadmap Collaboration: Working alongside the CTO to shape and refine the product development strategy.
Pitfall Avoidance: Advising on budget allocation, identifying software features that drive sales, avoiding unproductive prospects and partnerships, and steering clear of costly missteps.
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For Established Live Entertainment Companies
Sales Strategy Optimization: Enhancing client acquisition processes and refining sales strategies for greater effectiveness.
International Market Entry: Assisting international companies in navigating the U.S. market, including market analysis, cultural considerations, and strategic partnerships.
Feature Gap Analysis: Identifying gaps in product features and advising on enhancements to remain competitive in the ticketing market.
Competitive Analysis: Providing insights into competitor offerings and strategies to help maintain a competitive edge.
Talent Recruitment: Recruiting top-tier talent for sales, marketing, and operations roles within ticket companies or venues.
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For Buyers & Investors
Due Diligence: Conducting thorough evaluations of ticketing companies, including financials, operations, and market position.
Market Insights: Providing in-depth analysis of industry trends, competitive landscape, and revenue potential.
Growth Strategies: Advising on strategies to scale ticketing companies post-purchase or investment, including organic and acquisition-driven growth.
Partnership Strategies: Identifying and establishing partnerships with promoters, ticketing companies, and other key stakeholders.
Opportunities for Sale or Expansion: Offering insights into market opportunities for acquiring, selling, or expanding independent venues.
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For Partnerships & Agencies
Software API Navigation: Assisting in understanding and integrating with ticketing company APIs.
Revenue-Generating Partnerships: Developing partnerships with travel companies, ticket insurance providers, and sponsorship opportunities to drive additional revenue streams.
Independent Venue Collaboration: Establishing connections with venues with capacities under 2,500 or independent promoters managing 500+ shows annually.
Strategic Partnership Development: Identifying and fostering mutually beneficial partnerships with independent venues and promoters.
Market Insights for Smaller Venues: Providing guidance on navigating the unique challenges and opportunities in the independent venue market.
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For Brands & Sponsors
Venue Needs Assessment: Identifying the unique challenges and requirements of independent music venues.
Market Insights: Providing an overview of the independent music venue landscape, including audience demographics and operational structures.
Strategic Partnership Development: Crafting mutually beneficial partnerships that align brand objectives with venue needs.
Sponsorship Opportunities: Identifying and developing tailored sponsorship opportunities to maximize impact and visibility.
Effective Engagement Strategies: Advising on approaches to build meaningful and lasting relationships with independent music venues.
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For Independent Venues
Ticketing Systems Guidance: Assisting in selecting and implementing the best ticketing software for the venue's needs.
Marketing Systems Support: Advising on marketing tools and strategies to increase audience reach and engagement.
Point-of-Sale (POS) Systems: Providing recommendations for efficient and reliable POS systems tailored to venue operations.
Preparation for Sale: Offering guidance on maximizing the venue's value through operational improvements and strategic positioning.
Buyer Connections: Introducing venues to potential buyers and facilitating negotiations to ensure a successful sale.